Speakers Bio:

 

Graziano Casale is a National Account Manager, Broadcasting at Rohde & Schwarz, USA. He has over 10 years of sales and management experience, including TV transmitters, Mobile DTV, Headend, Microwave Link and System integration.

In his current role, Graziano's responsibilities include mainly the Full and Low Power TV transmitter market as well as introducing to the broadcast market the new R&S products portfolio, and developing and maintaining successful client business relationship with key accounts.

Prior joining R&S, he was at Screen Service Broadcasting for 6 years, where he held several positions of increasing responsibility including Project Manager and Sales Director of North and Central America Graziano moved from Italy to the US with his knowledge and passion for Mobile DTV being part of the first Mobile TV commercial service in the world. He has a strong background and knowledge on digital TV standards and brings to the industry excitement on what business opportunities are available for the broadcasters.

Graziano holds a B.S and a M.Sc. in Economics from the University of Roma Tre. When he's not working or traveling, you might find him training for ironman, running a marathon or playing basketball.

Joel Wilhite  is currently a Senior Systems Design Engineer for North American Broadcast at Harmonic and is the primary representative to the ATSC for Harmonic. He has participated in the creation of the ATSC standards for over a decade.  His career at Harmonic has been focused primarily on broadcast television transport technology. Mr. Wilhite has held several positions within Harmonic, including engineer, pre-sales and project engineer as both contributor and lead in the integration group. Mr. Wilhite studied Electronic Engineering Technology at DeVry and was also enlisted in the US Navy. Working primarily in Supply, he also worked to design, integrate and implement a secure weather graphics transmission system between ships and a non-secure Macintosh computer network system while serving aboard the battleship USS Missouri (BB63).

 

Topics of Discussion:

Graziano Casale:

The challenges of the Spectrum Repack

39 months to install almost 1,000 Full power TV transmitter across the country, where we are in the process and what's happening to the Broadcast industry.

Joel Wilhite:

The Road to ATSC 3.0

This presentation will cover recent ATSC standards activity and the test station market status. Included is a recap or overview of why we are doing all this work or maybe better, remind us of the history of how we got here. This material will describe what the basic building blocks of building an ATSC 3.0 system looks like and some recommended steps to deploying ATSC 3.0 technology so we can  be ready for the new televisions

Pickwick Gardens

1001 West Riverside Dr,  Burbank CA 91506

Register